800-361-1923
PPC ConsultantYou need business and leads to come in quickly. in the past, you’ve tried traditional advertising and were getting fewer and fewer, if any results. You have a decent budget.
So what do you do?
If you want to market your business on the internet, you may know that Search Engine Optimization is a great long term strategy, but can take awhile. But there are alternatives and answers. Continue reading
How to use QR CodesYou’re probably already seen people using these codes. These QR codes or quick response codes are starting to pop up everywhere.
But when I talk to people about these codes, many are unsure how to use and profit from them.
So in this post, I’ve put together a few examples of ways to apply them.
You simply download an app for your phone and then scan the code.
There are many choices, some free and some paid. The free versions will of course usually include ads. However at the time of this post, I like an app call neo reader. Its free, works very well and has no ads. Continue reading
Charlotte Graphic DesignGraphic design can make all the difference when done correctly. When not, there’s just something missing.
Any type of art or graphic design is truly in the eye of the beholder.
No logo or web design will appeal to all people.
But there are few simple things that all good Charlotte Graphic design has in common.
Use a Uniform Theme
All of your pages or different sites like your webpage, your facebook, twitter and youtube page should have similar theme.
This means they should “flow” and be consistent and recognizable from site to site. Continue reading
Charlotte Email MarketingHere are 8 ways to increase your sales from email marketing.
How long has it been since you reviewed your emails to your customers.
A couple of months? Six months? NEVER?
Emails are still very, very effective, but the way to use them has changed.
Currently over 50% your emails are now being viewed on a cell phone instead of a regular computer and this trend will continue to grow!
Combine this with the fact that we’re all bombarded by so many emails that you have to be selective on which emails you open.
Have you prepared for this change? For most businesses, the answer is no. Continue reading
Charlotte Website DesignWebsites have certainly evolved in the last few years. In today’s world, customers expect you to not only have a website, but to make it easier for them to do business with you. Things like informational videos, scheduling appointments, paying invoices or webinars are the norm.
The days of simply having a “brochure” type website are long gone.
So what do you do with your website to meet these expectations and more importantly, convert more visitors into customers?
For some businesses, you may be ahead of the curve and already include some of things.
But most current websites are out of date and more importantly, don’t even begin to meet their customers needs and expectations.
All the website traffic in the world won’t do you much good if they aren’t engaged, satisfied and converted, once there.
It might be time to consider a new website design. Continue reading
Charlotte Google Places MarketingWhen was the last time you used the Yellow Pages?
Traditional advertising like TV, radio, newspapers and especially the Yellow Pages have been declining for years.
I haven’t opened a phone book in what seems like forever. Every year when a new phone book is dropped off at my door, I can’t help but think, “Hey, a new door stop”. Times have changed.
Local Charlotte Search on Google is now the new “Yellow Pages” Continue reading
Charlotte SEO CompanyIf you’re interested in having your web pages rank high in the Search engines like Google and Yahoo over the long haul, using a Charlotte SEO company or Charlotte search engine optimization is by far and away the best strategy.
Achieving first page google results will without question increase traffic to your website.
But the competition for the first page of google in the search results (organic results) is fierce. To simply create a website and have it show up on the first page of Google on its own is extremely rare. That’s where SEO comes in.
SEO provides more features to your web pages so its more visible to the search engines. Your pages ultimately achieve higher rankings than they would on their own.
Search engines rank you site using two main methods, onsite and offsite SEO. Onsite is determined by the content and title tags of your webpage. Offsite is determined by the number and quality of links back to your pages from other website pages.
Let’s look at onsite and offsite in a little more detail. Continue reading
Charlotte Marketing ConsultantThe day I had an epiphany and started using effective marketing in my business
Many people are on the fence on whether to use a Charlotte marketing consultant or any type of expert to help them with their marketing. I’ve heard it all. “I can do it myself.” “My cousin can make me a website.” “I don’t really need it”. “My wife handles my marketing”, etc.
I was once like that, a die hard DIY’er. Let me tell you a short story of what happened to me and why you should use an expert to help you in your marketing. Continue reading
Charlotte Internet MarketingHow you market a business successfully today has changed. What you have always done may not be enough or no longer works.
You know that. But change is easier said than done and yes it’s hard to adapt.
The better question is what happens if you don’t? In a year, will you even still be in business? If so, at the same level? Will your competition adapt and pass you by?
Valid questions if you’re reevaluating how you should market your business. But here’s an even better question. Continue reading
